STENSSON   LYCKEBO

I have always had a need to keep up with our current times, from politics and music to internet culture, technology, and art – it's not just a pastime; it has proven to be a useful toolkit. My  engagement with these fields is more than a pursuit of what is trending; it has made me understand market needs and the nuances of various demographics.

My broad approach has not only been applicable to my yearning for knowledge but also for my creative disciplines. 
In a world where specialization is often prized, I decided to not indulge. Ever since I started my career I've had a holistic approach to creative production. My work is the reflection of a curious mind and a  drive to learn more. This diverse background has shaped me into a confident generalist and I feel the most comfortable in the position of a Creative Director

Björn Stensson Lyckebo

Creative Director / Concept Creator
Product Developer / Fashion Designer

bjorn.erik.stensson@gmail.com +46737596192

EQUALITY - MUSIC LOVER - GAMER - GREEN FINGERS - ART LOVER 

METHOD ITEM X

METHOD ITEM X

INTER

CULTURALISM

"Imagine that our ethnic heritage are no longer important, that we will soon all be mixed. Nationalism will be considered to be something of the past. The only borders that exists are where the water begins and where the land mass ends. Cultures would not be limited to its groups, they would be more organic, like a chameleon who adapts after will and context. Objects that reminds us of the beginning of this new intercultural era will be celebrated like family heirlooms and proudly be shown together in unity, because we and them will finally be the same."
NAIMJOSEFI_BACKSTAGE-33 v2.jpg 
A proccess video of the steel fabric that we created at Naim Josefi for our denim garments and sneakers.